Lotts is a social media star in the truest sense of the word.She is one of a growing number of independent, live streaming video personalities who can make thousands of dollars in just a few hours broadcasting mostly unremarkable acts for a captive internet audience. Lotts is a cam girl, part of a booming at-home workforce made up of young women -- and a few men -- who are upending the adult entertainment industry and social media at the same time.Kelly Holland, owner and CEO of Penthouse, says beyond driving profits, the adult entertainment industry and social networks are serving the same basic need."Cams are the adult industry's response to Facebook, frankly," Holland says. It became what it was, I would tell you, not through Zuckerberg's brilliance, but because it was just the right thing at the right time.It was in the pocket for where we were culturally, and where were we.He says that at the peak of that project, the studio network shot 250 models per day.Marco Ducati, a stout, muscular webcam model and adult film star, got his start camming at a Flirt4Free studio in Los Angeles 11 years ago."At the time I was going to school and working construction," he says.Harli Lotts (not her real name) knows her audience better than just about anyone I've ever met in online media.
The following year Facebook was born and over the next decade, live streaming video would become a cornerstone of mainstream social media.
You Tube launched its live video service in 2010, followed by Facebook and Twitter in 2015 and Instagram in 2016.
The big social networks have put their money on live video but anyone working in the adult cam industry could have told you: It's been a safe bet for years.
Ringley wasn't the first subject of an experiment in webcamming.
That honor belonged to a coffee pot at Cambridge University, but she was the first to give the world 24-hour access to her private life via the internet.